Media Release

Marysville Businesses and Community Launch We Wish You Were Here campaign


Fed Square, Marysville Community, Bendigo Bank

The Marysville community has combined with the Bendigo Bank and Fed Square to launch an online campaign to encourage people to visit Marysville and help build the local economy which is still in recovery mode following the Black Saturday bushfires in 2009.

The Steel Band, Pans on Fire with guests at the launch of Wish You Were Here at Fed Square.

Listen to the Steel Band, Pans on Fire playing at the launch of the Wish You Were Here campaign at Fed Square on YouTube.

The Wish You Were Here campaign was officially launched by Craig Ondarchie MLC, Parliamentary Secretary to the Premier, and Member for the Northern Metropolitan region this morning at Fed Square.

Click here to hear Craig Ondarchie MLC  speak about 'How the Sun always shines in Marysville' on YouTube.


Amanda Millar MLC, Member for Northern Victoria and Craig Ondarchie MLC, Parliamentary Secretary to the Premier 
with members of the Steel Band, Pans on Fire.


David Stirling, Chairman of the Marysville Chamber of Commerce said, "The Wish You Were Here campaign is aimed at focusing on the future. While Black Saturday is obviously a part of our history we now need to concentrate on rebuilding our economy to ensure we have a strong and sustainable economic future to create local employment.

"Currently we have new businesses establishing themselves and others getting ready to commence - therefore the Wish You Were Here campaign is so important."


Click here to listen to David Stirling speaking about Marysville businesses fighting back on YouTube.

Representatives from Tourism, State Government, Local Government and the Marysville community
at the Wish You Were Here launch at Fed Square

The Wish You Were Here campaign, launched by the Marysville Tourism Group and the Marysville Chamber of Commerce, started as an internal Bendigo Bank project to encourage staff to holiday in Marysville and has now been expanded to a wider community campaign.

Jane Sydenham-Clarke from Fed Square said, "The Wish You Were Here campaign was launched on the Big Screen at Fed Square and utilizes ten of the most scenic images of Marysville to be developed as email signatures promoting Marysville to day-trippers and holiday makers. In 2009 The Square provided its Big Screen to Marysville to help the community's healing. Wish You Were Here is a logical extension of our support to this regional Victorian township.

"The Wish You Were Here campaign also engages Marysville and the wider community through Fed Story, an online portal where people can upload their personal stories and experiences of their visits to Marysville and the scenic township. Fed Story is used as an educational resource for Victorian Schools.

"The Wish You Were Here Marysville scenic images by photographer Donovan Wilson are available for download at to spread the message to thousands of people."

Simon Sponza from Bendigo Bank said that Bendigo Bank staff will be adding the Wish You Were Here Marysville images to their Facebook pages, email signatures and distributing tens of thousands of messages in support of the promotion to increase day trips and overnight stays at Marysville.


Left: Craig Ondarchie MLC, Sharen Donovan, Pans on Fire, representatives from the Bendigo Bank with David Stirling and Cr. John Walsh




Click here to view the Wish You Were Here video

Wish You Were Here Fed Square launch photography by Georgia Baynes-Smith.

Media Enquiries:
Ron Smith, Corporate Media Communications, Fed Square - Mobile: 0417 329 201