Gould Calls the Community to Action Over Australia's Native Birds

The Flight of the Blue Wren

Gould, formerly the Gould League Australia's oldest environmental education organisation, has turned to the internet to launch a national campaign to protect Australia's native birds against the impact of climate change.

Blue Wren

Andrew Plant

The move comes one hundred years after being formed with the support of Australia's Prime Minister Alfred Deakin to protect Australia's Birds in a campaign that saw millions of Australian children sign the Bird Lover's Pledge in thousands of classrooms across the nation.

Ann-Maree Colborne CEO of Gould said, "the organisation next month will launch "The Flight of the Blue Wren" a Gould national community awareness project to promote an appreciation of common Australian native birds and personal action which can be taken to limit the impact of climate change.

"Australia is home to between 600,000 and 700,000 species, many of which are found nowhere else in the world. About 84% of plants, 83% of mammals, and 45% of birds are endemic - that is, they are only found in Australia."

The Department of Environment and Water list twenty three birds as extinct, and another forty which are endangered.

Through The Flight of the Blue Wren small hints on bird watching, how to attract birds to your garden and children's activities along with information on various birds from the Gould Collection will fly into the email inbox for enjoyment and discussion in Australian homes and work places.

The Flight of the Blue Wren will deliver a series of beautiful drawings of Australian Birds including many from the internationally recognised collection of John Gould lithographs and Australian bird artists.

These will be delivered weekly to subscribers to The Flight of the Blue Wren around the world and will be accompanied with a short description of the bird, where it lives and what to look out for when bird watching.

Ms Colborne said, with the lack of rainfall and excessive temperatures forecast to continue birdlife in Australia will continue its migration to the city areas and be under increasing threat

"The appreciation of Australia's birdlife has never been more important as many of our birds are facing extinction and unfortunately in the past one hundred years we have already lost many species.

"Teaching children to appreciate birdlife in their own gardens is part of developing a life long environmental skill and understanding that is vital given the impact of climate change on the next generation.

How to Take Part
Simply click on the link below and you will be taken to a special The Flight of the Blue Wren sign up page. Just put in your name and email and you will immediately begin your unique flight with the Blue Wren. The Flight of the Blue Wren Sign Up Page.

www.gould.org.au

Media Enquiries:
Ann-Maree Colborne CEO Gould Group Mobile: 0412 123 894
Ron Smith Corporate Media Communications Gould Group (03) 9818 5700 Mobile: 0417 329 201

Medialaunch.com.au Pty Ltd

Gould Calls the Community to Action Over Australia's Native Birds The Flight of the Blue Wren

Gould Calls the Community to Action Over Australia's Native Birds

The Flight of the Blue Wren